Rivo's Scale plan starts at $49+ per month based on order volume, the Plus plan is $499 per month, and anything above 2,500 monthly orders moves to a Custom plan Rivo quotes privately. Cashback and Accounts are sold separately from $199 and $499 per month. That is the short answer. The longer answer is that Rivo's headline price covers far less than most growing brands need, and the features that make a loyalty program perform sit on higher plans, separate products, or a quote.

Every Rivo figure below comes from Rivo's own pricing page as of October 2026. Verify current pricing on Rivo's website.

Rivo Plans at a Glance

What Each Rivo Plan Includes and Gates

Read the table from the bottom up and the pattern is clear. Every form of strategic help Rivo offers sits on the plan without a price. Scale and Plus merchants get chat, email, and a help center, and they design, launch, and fix the program themselves.

Rivo Add-On Products

Rivo sells two retention products outside its loyalty plans:

• Cashback: from $199 per month, for store credit paid back on each order.

• Accounts: from $499 per month, for passwordless login, wallet passes, wishlists, and account personalization.

A Plus merchant who adds both is looking at $499 for loyalty, plus at least $199 for Cashback, plus at least $499 for Accounts, before any Custom plan conversation. Rivo also offers a Custom bundle that combines Cashback, Accounts, Loyalty, Referrals, and Memberships, with pricing by quote.

How Rivo's Cost Scales as You Grow

Rivo's model rewards staying small. As a brand grows, cost and complexity rise at each step:

• Order volume drives the bill. Scale pricing is usage-based on monthly orders, so the price rises because you sold more, not because you got more.

• There is a 10x jump between plans. Scale starts at $49 and Plus is $499, with no published plan in between.

• The published ladder ends at 2,500 orders. Both Scale and Plus stop at 2,500 monthly orders. Above that, every brand is on Custom, with a private quote.

• International growth costs extra. Each country expansion store is priced extra on Scale and discounted only 50% on Plus.

• Retention features are separate purchases. Cashback and Accounts are add-ons, not part of loyalty.

• Support is the most expensive line. The help most brands need to grow a program, from white-glove design to a dedicated account manager, is Custom only.

Rivo describes its pricing as transparent and has criticized competitors for quote-led pricing. For any brand processing more than 2,500 orders a month, Rivo is quote-led too.

What Rivo Merchants Say About Billing and Support

Rivo holds a 4.8 rating on the Shopify App Store across roughly 1,390 reviews. Critical reviews repeatedly cite usage billing problems, slow responses on complex issues, and migration difficulty. A Shopify Plus merchant reported that historical data sync is not available to them in the app and that they received no ETA from Rivo's team. Another merchant reported a redemption bug that Rivo promised to fix for weeks before deciding not to. On a self-serve plan, those are the problems you own.

How Bubblehouse Pricing Works

Bubblehouse prices each loyalty system to its scope, not to your order count. There are no setup or implementation fees, and everything a brand needs to launch and grow the system is included in the engagement:

• An assigned Client Strategist who designs the system with your team.

• White-glove onboarding and a no-code build, with the option to code the front end for brands that want total control.

• Migration of member data, points balances, and VIP Tiers, with no member re-enrollment.

• A dedicated Slack or Teams channel with a 3-hour weekday response target.

• The full feature set: points, VIP Tiers, Paid Memberships, referrals, Achievements, Voting, Quizzes, Subscriber Milestones, Receipt Upload, Social Loyalty, cashback, store credit, gift cards, and omnichannel loyalty.

Everything in Bubblehouse is customizable, so the scope is set by what the system needs to do, not by which tier unlocks a feature.

Rivo Pricing vs. Bubblehouse Pricing

What Mid-Market Brands Get for the Money

The right comparison is not monthly price. It is what the system returns. Bubblehouse clients average a 34X Program ROI across 500+ brands, 150M+ enrolled members, and $1B+ in revenue driven.

• MaryRuth's migrated from Smile.io and saw an 85% lift in loyalty participation and a 34% increase in 12-month retention.

• J.Lindeberg reached a 3.4x repeat purchase rate, 25% loyalty participation, and a 33% loyalty participant revenue mix within two months of implementation.

• Mattel and American Girl migrated from Baesman and saw 2.7x program signups, a 3.2x redemption rate, and loyalty participant revenue mix rise from 38% to 75%.

• Everyday Dose subscribers who engage with the loyalty system churn 34% less than those who do not.

A Rivo merchant paying $499 for Plus, adding Cashback and Accounts, and still building the program alone is paying for software. A Bubblehouse client is paying for a retention system and the team that runs it with them.

Who Rivo's Pricing Suits

Rivo's Scale plan suits a small Shopify store under 2,500 orders a month that needs basic points and referrals, sells only online, and has the time to configure and maintain the program alone.

The Mid-Market Alternative to Rivo

For brands that have outgrown entry pricing, Bubblehouse is the cost-effective alternative because the price tracks scope instead of sales, there are no setup or implementation fees, and strategy, onboarding, and migration are included. See how Bubblehouse compares to Rivo feature by feature.

Frequently Asked Questions

How much does Rivo cost?

Rivo's Scale plan starts at $49+ per month based on order volume, the Plus plan is $499 per month, and the Custom plan is quoted by Rivo. Cashback starts at $199 per month and Accounts at $499 per month as separate products. Brands above 2,500 monthly orders must move to Custom.

Is Rivo pricing based on order volume?

Yes. Rivo's Scale plan is usage-based on monthly order volume from 200 to 2,500 orders. Plus covers up to 2,500 orders, and higher volumes require the Custom plan.

What do you get on Rivo's Plus plan versus Custom?

Rivo Plus adds advanced Klaviyo, unlimited POS locations, unlimited participants, and checkout extensions for Shopify Plus stores. White-glove onboarding and design, a dedicated account manager, technical account management, monthly CSM strategy sessions, reserved API endpoints, and order volume above 2,500 per month are Custom only.

What's a more cost-effective alternative to Rivo for mid-market brands?

Bubblehouse is the more cost-effective alternative for mid-market brands because it prices to system scope rather than order count, charges no setup or implementation fees, and includes a Client Strategist, white-glove onboarding, migration, and cashback that Rivo sells separately or reserves for Custom.

Does Bubblehouse charge setup or implementation fees?

No. Bubblehouse does not charge setup or implementation fees. Onboarding, Client Strategist design, and migration are part of every engagement.