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A subscription-first loyalty system built for daily ritual

Everyday Dose partnered with Bubblehouse to launch Dose Rewards, a fully integrated loyalty system designed for a brand whose product is a daily ritual and whose growth is powered by subscriptions. After migrating to Shopify Plus and Skio, the team needed a seamless issuance and redemption mechanism with the additional functionality required to drive subscription activation, deepen frequency, and protect long-term retention.

Bubblehouse delivered a tiered loyalty program with native Skio redemption, a custom Milestone Rewards engine, eight earning actions, a curated branded merchandise catalog, a referral program, and a flagship partnership with Othership that turned wellness loyalty into a true cross-brand benefit.

INDUSTRY

Food & Beverage

PLATFORMS

Shopify Plus, Skio, Klaviyo

LOCATION

United States

WEBSITE

https://www.everydaydose.com/

back to case studies

A subscription-first loyalty system built for daily ritual

Everyday Dose partnered with Bubblehouse to launch Dose Rewards, a fully integrated loyalty system designed for a brand whose product is a daily ritual and whose growth is powered by subscriptions. After migrating to Shopify Plus and Skio, the team needed a seamless issuance and redemption mechanism with the additional functionality required to drive subscription activation, deepen frequency, and protect long-term retention.

Bubblehouse delivered a tiered loyalty program with native Skio redemption, a custom Milestone Rewards engine, eight earning actions, a curated branded merchandise catalog, a referral program, and a flagship partnership with Othership that turned wellness loyalty into a true cross-brand benefit.

INDUSTRY

Food & Beverage

PLATFORMS

Shopify Plus, Skio, Klaviyo

LOCATION

United States

WEBSITE

https://www.everydaydose.com/

back to case studies

A subscription-first loyalty system built for daily ritual

Everyday Dose partnered with Bubblehouse to launch Dose Rewards, a fully integrated loyalty system designed for a brand whose product is a daily ritual and whose growth is powered by subscriptions. After migrating to Shopify Plus and Skio, the team needed a seamless issuance and redemption mechanism with the additional functionality required to drive subscription activation, deepen frequency, and protect long-term retention.

Bubblehouse delivered a tiered loyalty program with native Skio redemption, a custom Milestone Rewards engine, eight earning actions, a curated branded merchandise catalog, a referral program, and a flagship partnership with Othership that turned wellness loyalty into a true cross-brand benefit.

INDUSTRY

Food & Beverage

PLATFORMS

Shopify Plus, Skio, Klaviyo

LOCATION

United States

WEBSITE

https://www.everydaydose.com/

back to case studies

A subscription-first loyalty system built for daily ritual

Everyday Dose partnered with Bubblehouse to launch Dose Rewards, a fully integrated loyalty system designed for a brand whose product is a daily ritual and whose growth is powered by subscriptions. After migrating to Shopify Plus and Skio, the team needed a seamless issuance and redemption mechanism with the additional functionality required to drive subscription activation, deepen frequency, and protect long-term retention.

Bubblehouse delivered a tiered loyalty program with native Skio redemption, a custom Milestone Rewards engine, eight earning actions, a curated branded merchandise catalog, a referral program, and a flagship partnership with Othership that turned wellness loyalty into a true cross-brand benefit.

INDUSTRY

Food & Beverage

PLATFORMS

Shopify Plus, Skio, Klaviyo

LOCATION

United States

WEBSITE

https://www.everydaydose.com/

About

Everyday Dose

Everyday Dose is a fast-growing functional wellness brand redefining the morning routine with mushroom-powered coffee alternatives, collagen creamers, and gut-friendly formulations. The brand has built a passionate, ritual-driven customer base that values clean ingredients, low-jitter energy, and the daily discipline of a healthier cup.

Subscriptions power the majority of revenue and the brand identity is rooted in repeat purchase and routine, so Everyday Dose's growth strategy depends on a loyalty system that rewards consistency, accelerates the second order, and keeps subscribers engaged well past the typical churn cliff.

About

Everyday Dose

Everyday Dose is a fast-growing functional wellness brand redefining the morning routine with mushroom-powered coffee alternatives, collagen creamers, and gut-friendly formulations. The brand has built a passionate, ritual-driven customer base that values clean ingredients, low-jitter energy, and the daily discipline of a healthier cup.

Subscriptions power the majority of revenue and the brand identity is rooted in repeat purchase and routine, so Everyday Dose's growth strategy depends on a loyalty system that rewards consistency, accelerates the second order, and keeps subscribers engaged well past the typical churn cliff.

About

Everyday Dose

Everyday Dose is a fast-growing functional wellness brand redefining the morning routine with mushroom-powered coffee alternatives, collagen creamers, and gut-friendly formulations. The brand has built a passionate, ritual-driven customer base that values clean ingredients, low-jitter energy, and the daily discipline of a healthier cup.

Subscriptions power the majority of revenue and the brand identity is rooted in repeat purchase and routine, so Everyday Dose's growth strategy depends on a loyalty system that rewards consistency, accelerates the second order, and keeps subscribers engaged well past the typical churn cliff.

About

Everyday Dose

Everyday Dose is a fast-growing functional wellness brand redefining the morning routine with mushroom-powered coffee alternatives, collagen creamers, and gut-friendly formulations. The brand has built a passionate, ritual-driven customer base that values clean ingredients, low-jitter energy, and the daily discipline of a healthier cup.

Subscriptions power the majority of revenue and the brand identity is rooted in repeat purchase and routine, so Everyday Dose's growth strategy depends on a loyalty system that rewards consistency, accelerates the second order, and keeps subscribers engaged well past the typical churn cliff.

CHALLENGE

Everyday Dose had recently re-platformed onto Shopify Plus and Skio to modernize its commerce and subscription stack, but the loyalty experience had not kept pace. The existing program lacked a seamless issuance and redemption mechanism, forcing customers to leave the subscription flow to engage with rewards and creating friction at the exact moments where retention is won or lost. Subscription activation was leaking value: new customers were not being pulled into a subscription with enough incentive, and existing subscribers had no progressive reason to stay through cycles three, six, and twelve, the points where churn typically peaks for a daily-consumption brand.

The team needed three things their previous setup could not deliver. First, a tiered structure that rewarded both subscription status and annual spend, giving customers a visible path to higher value. Second, a full earning ecosystem that captured every meaningful customer behavior, from product reviews to SMS opt-in to milestone purchases. Third, a redemption catalog and partnership stack rich enough to make the program a genuine reason to stay subscribed, not just a points balance. Most importantly, the entire experience had to live inside Skio's customer portal so that managing a subscription and engaging with rewards became a single unified motion.

CHALLENGE

Everyday Dose had recently re-platformed onto Shopify Plus and Skio to modernize its commerce and subscription stack, but the loyalty experience had not kept pace. The existing program lacked a seamless issuance and redemption mechanism, forcing customers to leave the subscription flow to engage with rewards and creating friction at the exact moments where retention is won or lost. Subscription activation was leaking value: new customers were not being pulled into a subscription with enough incentive, and existing subscribers had no progressive reason to stay through cycles three, six, and twelve, the points where churn typically peaks for a daily-consumption brand.

The team needed three things their previous setup could not deliver. First, a tiered structure that rewarded both subscription status and annual spend, giving customers a visible path to higher value. Second, a full earning ecosystem that captured every meaningful customer behavior, from product reviews to SMS opt-in to milestone purchases. Third, a redemption catalog and partnership stack rich enough to make the program a genuine reason to stay subscribed, not just a points balance. Most importantly, the entire experience had to live inside Skio's customer portal so that managing a subscription and engaging with rewards became a single unified motion.

CHALLENGE

Everyday Dose had recently re-platformed onto Shopify Plus and Skio to modernize its commerce and subscription stack, but the loyalty experience had not kept pace. The existing program lacked a seamless issuance and redemption mechanism, forcing customers to leave the subscription flow to engage with rewards and creating friction at the exact moments where retention is won or lost. Subscription activation was leaking value: new customers were not being pulled into a subscription with enough incentive, and existing subscribers had no progressive reason to stay through cycles three, six, and twelve, the points where churn typically peaks for a daily-consumption brand.

The team needed three things their previous setup could not deliver. First, a tiered structure that rewarded both subscription status and annual spend, giving customers a visible path to higher value. Second, a full earning ecosystem that captured every meaningful customer behavior, from product reviews to SMS opt-in to milestone purchases. Third, a redemption catalog and partnership stack rich enough to make the program a genuine reason to stay subscribed, not just a points balance. Most importantly, the entire experience had to live inside Skio's customer portal so that managing a subscription and engaging with rewards became a single unified motion.

CHALLENGE

Everyday Dose had recently re-platformed onto Shopify Plus and Skio to modernize its commerce and subscription stack, but the loyalty experience had not kept pace. The existing program lacked a seamless issuance and redemption mechanism, forcing customers to leave the subscription flow to engage with rewards and creating friction at the exact moments where retention is won or lost. Subscription activation was leaking value: new customers were not being pulled into a subscription with enough incentive, and existing subscribers had no progressive reason to stay through cycles three, six, and twelve, the points where churn typically peaks for a daily-consumption brand.

The team needed three things their previous setup could not deliver. First, a tiered structure that rewarded both subscription status and annual spend, giving customers a visible path to higher value. Second, a full earning ecosystem that captured every meaningful customer behavior, from product reviews to SMS opt-in to milestone purchases. Third, a redemption catalog and partnership stack rich enough to make the program a genuine reason to stay subscribed, not just a points balance. Most importantly, the entire experience had to live inside Skio's customer portal so that managing a subscription and engaging with rewards became a single unified motion.

"Since partnering with Bubblehouse, we've seen a boost in not only average spending and frequency of purchase, but also digital interaction metrics across the board. They built us a loyalty system that finally matches how our customers actually live with the product: subscription-first, ritual-driven, and rewarded at every cycle. Within six months, we've seen an 85% lift in revenue per customer and a 34% increase in 12-month retention. It's the most measurable impact we've had from any retention investment."

Kayvon Firouzi, President

"Since partnering with Bubblehouse, we've seen a boost in not only average spending and frequency of purchase, but also digital interaction metrics across the board. They built us a loyalty system that finally matches how our customers actually live with the product: subscription-first, ritual-driven, and rewarded at every cycle. Within six months, we've seen an 85% lift in revenue per customer and a 34% increase in 12-month retention. It's the most measurable impact we've had from any retention investment."

Kayvon Firouzi, President

"Since partnering with Bubblehouse, we've seen a boost in not only average spending and frequency of purchase, but also digital interaction metrics across the board. They built us a loyalty system that finally matches how our customers actually live with the product: subscription-first, ritual-driven, and rewarded at every cycle. Within six months, we've seen an 85% lift in revenue per customer and a 34% increase in 12-month retention. It's the most measurable impact we've had from any retention investment."

Kayvon Firouzi, President

"Since partnering with Bubblehouse, we've seen a boost in not only average spending and frequency of purchase, but also digital interaction metrics across the board. They built us a loyalty system that finally matches how our customers actually live with the product: subscription-first, ritual-driven, and rewarded at every cycle. Within six months, we've seen an 85% lift in revenue per customer and a 34% increase in 12-month retention. It's the most measurable impact we've had from any retention investment."