CASE STUDY
J.Lindeberg achieves a 337% increase in repeat purchase rate within two months of launch
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Solution for J.Lindeberg
Designing an on-brand, premium loyalty experience
J.Lindeberg partnered with Bubblehouse to launch Club House Rewards, a fully customized, gamified loyalty system that turns engagement into repeat purchases. Bubblehouse helped the brand build a robust, on-brand, points-and-VIP-tier system to incentivize specific actions with exclusive benefits, and implemented features like achievements, voting and quizzes, and automations to make their system unique and successful.
Working closely with Bubblehouse’s design team, J.Lindeberg launched a custom-branded loyalty system that visually and experientially aligned with their refined aesthetic. The reward page delivers a seamless, premium loyalty experience consistent with the brand and fully integrated into the customer journey..
Flexible Achievements
Unlocking cross-sell opportunities
J.Lindberg leveraged Bubblehouse’s achievements feature to encourage customers to explore more product categories. By offering 6,000 points for purchasing a head-to-toe outfit or 3,000 points for a fashion style combined with a golf style, they were able to motivate customers to try new products.
Interactive experiences for zero-party data & dynamic loyalty campaigns
Crafting a personalized shopping experience
Implementing multiple-choice questions and free-form quizzes enabled J.Lindeberg to gain additional strategic insights into customers. They were able to collect information such as the customer’s profession, who they are purchasing for, and what other brands they like. Those insights then flowed seamlessly to Shopify and Klaviyo, allowing the brand to craft a more personalized shopping experience.
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Beyond ongoing points accumulation, Bubblehouse ‘s automations allowed the brand to create campaign-based activations. Through loyalty, Bubblehouse enabled additional segmentation and reward capabilities, giving J.Lindeberg more flexibility and control over how to engage its most valuable customers.
Double-points day
Early access to product launches
Entry into giveaways
Exclusive shopping events
A gamified and premium loyalty system
Turn engagement into growth
Through its partnership with Bubblehouse, J.Lindeberg built a loyalty system that delivers value, deepens relationships, and promotes customer retention. With achievements, voting and quizzes, and automations, the brand now has more ways to inspire engagement, personalize communications, and convert first-time shoppers into loyal brand advocates.
Bubblehouse’s loyalty and referrals solutions help leading brands like J.Lindeberg create more meaningful customer connections and measurable business impact. Ready to transform your loyalty experience? Request a demo now.
